Pays to be online

Why it Pays to be Online

Why does it pay to be online? And why should businesses have an online presence?

With the average adult spending over a quarter of their waking day online1 it is vital that all businesses have an online presence. Especially if having that online presence means that you have beaten some of the competition already!

A survey of just under 2,000 small businesses in the UK revealed that only 25% had a website2, so why wait, get your business online now and gain that advantage over the competition.

Whilst having a website is half of the battle, 56% of consumers don’t trust a business that does not have a website3. Ensuring that your website is up to scratch, that gives your audience what they want is crucial. Within the first 10 seconds of a user being on a website, they will make their initial impression of your business4, therefore the design and content of your website is of the highest importance. Providing an easy to navigate and informative website is critical in gaining potential customers trust, 48% of people cite website design as the number one factor in them deciding the credibility of a business4.

Knowing that on average 81% of time spent online is on a mobile device5 highlights the importance of optimising your website for both desktop and mobile device usage. In fact, 40% of users browsing on a mobile device will choose a different result if the first is not mobile friendly, and an even higher 48% say that if your site isn’t working well on mobile that indicates the business simply not caring4.

How can we help?

As business owners ourselves we have been there and done that when it comes to taking those steps into the digital world and building an online presence. Using our experience we will offer you a bespoke range of services that meet your criteria. We pride ourselves on being open and honest and ultimately we want your business to succeed as much as you do. Our flexibility when it comes to what we can offer means you get exactly what you need without any fuss or additional cost.

If you want to find out more about getting your business online or get a quote get in touch.

We understand the importance of honesty and appreciate that not all facts on the internet can be trusted, which is why we will always provide references for any facts that we state!

References

  1. Ofcom
  2. UENI
  3. Brighton University
  4. Blue Corona
  5. Ofcom